{"created":"2023-06-19T09:37:32.815766+00:00","id":1306,"links":{},"metadata":{"_buckets":{"deposit":"1eecd359-ca0d-4682-acc9-5fe1e5751129"},"_deposit":{"created_by":27,"id":"1306","owners":[27],"pid":{"revision_id":0,"type":"depid","value":"1306"},"status":"published"},"_oai":{"id":"oai:ngu.repo.nii.ac.jp:00001306","sets":["1:11:271"]},"author_link":["2063","733"],"item_10002_biblio_info_7":{"attribute_name":"書誌情報","attribute_value_mlt":[{"bibliographicIssueDates":{"bibliographicIssueDate":"2020-07-31","bibliographicIssueDateType":"Issued"},"bibliographicIssueNumber":"1","bibliographicPageEnd":"195","bibliographicPageStart":"185","bibliographicVolumeNumber":"57","bibliographic_titles":[{"bibliographic_title":"名古屋学院大学論集 社会科学篇"},{"bibliographic_title":"THE NAGOYA GAKUIN DAIGAKU RONSHU; Journal of Nagoya Gakuin University; SOCIAL SCIENCES","bibliographic_titleLang":"en"}]}]},"item_10002_description_5":{"attribute_name":"抄録","attribute_value_mlt":[{"subitem_description":"  This narrative originated from a case study of tourism marketing of Toraja on the island of Sulawesi in Indonesia that revealed contrasts and obstacles, specifically, the disparities of two governmental administrations serving one amazing destination with prosaic tourism promotions. An insider’s insight instigated the development of an application of a simple yet compelling approach for tourism promotion for this region. Content rich, the Tale of Two Regencies, combines the tradition of storytelling with content e-marketing accomplishing two goals: first, providing official, unique and compelling tourism publicity and secondly, unites governmental bureaucracy in one goal. This paper will present a brief review of the traditions of storytelling; content marketing; an explanation of Toraja`s two regency challenge; and tourism promotion tactics for Toraja.\n","subitem_description_type":"Abstract"}]},"item_10002_identifier_registration":{"attribute_name":"ID登録","attribute_value_mlt":[{"subitem_identifier_reg_text":"10.15012/00001270","subitem_identifier_reg_type":"JaLC"}]},"item_10002_publisher_8":{"attribute_name":"出版者","attribute_value_mlt":[{"subitem_publisher":"名古屋学院大学総合研究所"}]},"item_10002_source_id_9":{"attribute_name":"ISSN","attribute_value_mlt":[{"subitem_source_identifier":"0385-0048","subitem_source_identifier_type":"ISSN"}]},"item_creator":{"attribute_name":"著者","attribute_type":"creator","attribute_value_mlt":[{"creatorNames":[{"creatorName":"Pendell, Patrice"}],"nameIdentifiers":[{}]},{"creatorNames":[{"creatorName":"Andilolo, Imanuella"}],"nameIdentifiers":[{}]}]},"item_files":{"attribute_name":"ファイル情報","attribute_type":"file","attribute_value_mlt":[{"accessrole":"open_date","date":[{"dateType":"Available","dateValue":"2020-08-05"}],"displaytype":"detail","filename":"syakai_vol5701_07.pdf","filesize":[{"value":"174.0 kB"}],"format":"application/pdf","license_note":"Copyright (c) 2020 Patrice PENDELL, Imanuella ANDILOLO\n","licensetype":"license_note","mimetype":"application/pdf","url":{"label":"syakai_vol5701_07","url":"https://ngu.repo.nii.ac.jp/record/1306/files/syakai_vol5701_07.pdf"},"version_id":"476d6f7e-e079-40e6-91b5-ff49449fb43c"}]},"item_keyword":{"attribute_name":"キーワード","attribute_value_mlt":[{"subitem_subject":"cultural tourism","subitem_subject_scheme":"Other"},{"subitem_subject":"content marketing","subitem_subject_scheme":"Other"},{"subitem_subject":"storytelling","subitem_subject_scheme":"Other"},{"subitem_subject":"Internet identity","subitem_subject_scheme":"Other"},{"subitem_subject":"Toraja","subitem_subject_scheme":"Other"},{"subitem_subject":"cultural tourism","subitem_subject_language":"en","subitem_subject_scheme":"Other"},{"subitem_subject":"content marketing","subitem_subject_language":"en","subitem_subject_scheme":"Other"},{"subitem_subject":"storytelling","subitem_subject_language":"en","subitem_subject_scheme":"Other"},{"subitem_subject":"Internet identity","subitem_subject_language":"en","subitem_subject_scheme":"Other"},{"subitem_subject":"Toraja","subitem_subject_language":"en","subitem_subject_scheme":"Other"}]},"item_language":{"attribute_name":"言語","attribute_value_mlt":[{"subitem_language":"eng"}]},"item_resource_type":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"resourcetype":"departmental bulletin paper","resourceuri":"http://purl.org/coar/resource_type/c_6501"}]},"item_title":"A tale of two regencies : Storytelling for Toraja tourism destination","item_titles":{"attribute_name":"タイトル","attribute_value_mlt":[{"subitem_title":"A tale of two regencies : Storytelling for Toraja tourism destination"},{"subitem_title":"A tale of two regencies : Storytelling for Toraja tourism destination","subitem_title_language":"en"}]},"item_type_id":"10002","owner":"27","path":["271"],"pubdate":{"attribute_name":"公開日","attribute_value":"2020-08-05"},"publish_date":"2020-08-05","publish_status":"0","recid":"1306","relation_version_is_last":true,"title":["A tale of two regencies : Storytelling for Toraja tourism destination"],"weko_creator_id":"27","weko_shared_id":-1},"updated":"2023-06-19T09:52:28.376656+00:00"}